Purpose
Helping firms conceive and realize better value
Vision
We strongly believe every firm irrespective of their current position, structure and capabilities has an equal opportunity to create differentiating value both internally and externally.
We want to accelerate their path towards crafting and creating it.
Values
Innovation, Integrity, Collaboration, Courage, Empathy, Accountability
WE UNDERSTAND YOU. WE EMPOWER YOU.
We invest in understanding your business processes and understanding you – to design a custom solution that works best for you.
VISIONARIES,
who are ambitious enough to challenge the status quo, and take businesses to the next level. As you aim high and plan for the long run, we join in to co-create new value chains, differentiation propositions and innovative digital platforms to give you the edge.
INNOVATORS,
who are passionate about creating better customer experiences. Whether you are a first-time innovator or a serial entrepreneur – our proven digital expertise can help you turn your concept into a business, with minimal time and investment.
TECHNOLOGISTS,
who love solving complex business challenges, and understand the intricacies of modern digital technology. We augment your technology team with specialised skills and subject-matter expertise to drive business value.
TURNAROUND LEADERS,
who, as the name suggests love turning around businesses. Our strategy involves re-pivoting the digital approach throughout the journey, in sync with the changing environment and business need.
ACCELERATING CORE CAPABILITIES TOWARDS DIGITAL DISRUPTION.
Digital TaaS is committed to helping clients and communities transform their core capabilities to create sustainable value in the digital world.
We believe that every firm irrespective of where they are currently positioned has an equal opportunity to disrupt the marketplace with our proprietary platform accelerators and management, strategy & delivery consulting services.
We specialize in digital transformations helping our clients and partners develop business & technology strategies and partnering with them effectively on delivery to create new value chains.
Our core competencies include:
Digital strategy, UX/Design, Product definition/Roadmap, Proof of Value(PoV), Lean-agile delivery, Digital technology, Data analytics, Microservices, Cloud/SaaS migrations & DevOps.
TRUSTED PARTNERS TO DRIVE MEANINGFUL BUSINESS OUTCOMES.
Your outcome-driven digital transformation journey needs a trusted and experienced partner who can develop the right strategy and pivot with agility and support you through execution.
Having helped several businesses like you, adopt a successful digital transformation approach, we bring the right mix of strategic insights and digital technology to guarantee deterministic business outcomes.
LEADERSHIP TEAM
Kash Maddipatla
Founder, CEO
Laura Arga
Head of product/Experience
Leandro Cino
COO - LATAM
Lautaro Pelayez
Design Lead
Yogendra Rawat
Head of Solutions/Architect
Siddarth Bulusu
Engineering Lead
Kash Maddipatla
Founder, CEO
An entrepreneur with Digital strategy & technology focus with extensive experience managing global technology & business teams in helping enterprises, SMB clients in transforming to digital platforms and building sustainable enterprises. His core areas of expertise include leading sales, marketing, technology and operation teams to deliver customers centric products and services. His unique ability to understand business needs and transforming them into technology solutions aligned with their core values and missions helps deliver successful customer outcomes.
He has helped transform small/medium and large organizations (~ranging from startups to fortune 100) build their technology and delivery teams with the right blend of geographically spread offshore/nearshore and onsite teams. His core strengths and focus areas include Lean Agile, DevOps and Cloud transformations, Mobility, Miscroservices and Automation. He is passionate about building the right digital stack for purpose and enable clients on relevant capabilities with focus on OpenSource architectures.
Leandro Cino
COO - LATAM
Leandro is a seasoned professional with a specialized focus on technology-based businesses. With over two decades of industry experience, he has developed expertise in software development, consulting, and professional services for both private and government entities across the United States and Latin America.
Leandro's academic background in systems and business further bolsters his technical and business acumen. Moreover, his entrepreneurial mindset has led him to establish two startups in his career, one catering to providing ERP systems for physical security companies and the other focused on developing technology to audit database systems.
Having worked for multinational companies, Leandro spent a decade at Intel in various capacities, honing his skills and expanding his knowledge in the industry. He also served as a pivotal figure in Samsung, where he reported directly to the company's president and led the commercial strategy for Argentina, Paraguay, and Uruguay, developing and advancing businesses with end customers and governments in these regions.
Currently, Leandro leverages his expertise to collaborate with US-based startup companies, assisting in product development and go-to-market strategies.
Yogendra Rawat
Head of Solutions/Architect
Seasoned, highly efficient, adaptive and versatile software professional with passion and professionalism in equal proportions.
Possesses sharp analytical and problem solving skills. Can lead and mentor multiple teams in different disciplines.
Well versed with agile methodology.
Knows with experience how applications need to be designed and architected with an objective to keep everything flexible and accomodate AGILE modifications with minimum efforts.
Loves to cross technical domains and rides the learning curve quickly and with ease to add real value in terms of use of latest technologies.
Architected and developed more than 60+ big and small applications ranging from native mobile, hybrid mobile , web and enterprise and for varied domains like E-commerce, Food Delivery, Augmented Reality, Gaming, Clothing, Social Networking, IoT-based, Tours and Travels, Business, Scheduling, Image Processing, Media based apps, Insurance and Productivity tools.
Hands on experience in multiple programming technologies like Objective-C, Swift, C#, Java, C, C++, Python, Typescript and native and cross-platform application development tools like XCode, Android Studio, Monodevelop, Unity3D, Xamarin, Visual Studio, VSCode, Jupyter Notebook. Also being a full stack developer, well versed with web technologies like html5, javascript, css, scss, Nodejs, Express and MongoDB/DocumentDb, PostgreSql, MSSql, Reactjs. Often takes on any role as required in the end to end delivery of a product. Possesses proven working knowledge and experience of latest hybrid technologies such as Angular, React Native, Ionic and cloud technologies like AWS and Azure to name a few.
Laura Arga
Head of product/Experience
Laura is a skilled design professional who graduated from the prestigious University of Buenos Aires. With over 10 years of experience in the design industry, she has developed a strong focus on user experience, having over 3 years honing her skills in this area. Laura is a team player who has worked extensively with clients, external teams, and end-users, conducting thorough research and testing to ensure usability and optimal outcomes.
Laura also has hands-on experience in product discovery and design sprints, making her an invaluable asset in shaping ideas and bringing them to fruition. Her ability to work collaboratively and think creatively has led to successful outcomes across a diverse range of projects, catering to both end-consumers and businesses alike. With a proven track record of delivering exceptional results, Laura is a true professional who is dedicated to achieving success for her clients.
Lautaro Pelayez
Design Lead
Experienced self-taught Senior Visual Communication Designer with a proactive attitude and strong predisposition to learn from new experiences. Thrives on exploring new ideas and approaches to achieve objectives. Skilled in collaborating with diverse teams to achieve maximum performance through synergistic development. Capable of designing graphic content, illustrations, and infographics from conception to delivery, ensuring brand consistency and generating fresh concepts. Adept at developing and pitching new brand concepts for global and local campaigns. Proficient in Adobe Creative Suite, Figma, SketchUp, and other tools, with a solid understanding of design principles such as layout, typography, and color theory. Excels in translating business goals into innovative, meaningful, and differentiated digital, interactive, social, and viral brand experiences, with close knowledge of user experience and content strategy principles. Proven track record as a Senior Graphic Designer, with years of experience creating a diverse range of designs for companies from all over the world.
Siddarth Bulusu
Engineering Lead
Highly motivated and ambitious professional with a strong passion for digital transformation who brings a wealth of knowledge and expertise to the team. He strongly focuses on scalability and performance, ensuring that every project he undertakes is delivered with precision and efficiency. His remarkable ability to take complete ownership of projects and profound understanding of contemporary technologies has helped him deliver more than ten applications within four years. These applications include service and product-based projects for both enterprise and SMB clients.
He is a Certified AWS Cloud Practitioner with a comprehensive understanding of AWS services such as EC2, RDS, Route53, S3, SQS, ECS, Elasticache, and Fargate. He has vast expertise in database design, REST API specification, and API development. Also, he is proficient in an array of technologies, including Javascript, Typescript, Python, Node.js, ExpressJs, NestJs, ReactJs, NextJs, Angular, Postgres, MS SQL Server, MongoDB, and AWS. His technical prowess allows him to lead engineering teams to deliver state-of-the-art solutions in this modern technological era.